Internet Shopping Essay Example | Topics and Well Written Essays - 1250 words

Internet Shopping - Essay Example A long traditional framework in marketing is a worthwhile lens to look through when charting a path for success (i.e., formulating strategy and tactics) in ecommerce. This framework is known as the consumer buying decision process and it encompasses all consumer behaviors related to buying. It consists of five general stages. Consumers may not experience all of the stages for each buying decision. -Purchase - payment and acquisition of product (n.b., the product purchased is not always the one preferred by a consumer -- e.g., when Coca Cola is not available on an airplane, many people drink Pepsi). -Post purchase - behavior related to both the felt comfort and satisfaction levels with the purchase experience and decision; all product related activities that one does after purchasing a product (e.g., returning an item, using an item and being either satisfied or dissatisfied, spreading word-of-mouth). Bruce D. Weinberg in the same article further states that "The Internet creates an information intensive environment where power and success is very much high quality information and the ability to best understand and utilize it. Exchange (i.e., buying and selling) information is typically generated by either buyers or sellers, though certainly others can generate relevant exchange information -... -Post purchase - behavior related to both the felt comfort and satisfaction levels with the purchase experience and decision; all product related activities that one does after purchasing a product (e.g., returning an item, using an item and being either satisfied or dissatisfied, spreading word-of-mouth). Bruce D. Weinberg in the same article further states that "The Internet creates an information intensive environment where power and success is very much high quality information and the ability to best understand and utilize it. Exchange (i.e., buying and selling) information is typically generated by either buyers or sellers, though certainly others can generate relevant exchange information -- for example, those who provide advice (e.g., e-pinions.com). Taken together, this highlights a very important lesson. Buyers and sellers need to listen very carefully to each other as it is their communication skills -- the ability to clearly transmit and interpret needs in the form of information". Further following points are to be kept in mind while developing a website: Make it easy to find desired products at the site. Consumers want to know quickly the purpose of a site; and they want to know who is involved in the venture. Respond quickly to consumer requests for information or assistance. Provide useful and direct information. Provide live or software-based agent assistance online. Enable comparison shopping. State upfront all order-related factors and the total cost of a transaction. Maintain tight security when handling customers' credit card numbers. Keep your customers apprised of fulfillment progress. Simplify product returns and exchanges. Respect your customers' privacy. Don't underestimate

Its All About Tour Essay Example for Free

Its All About Tour Essay I was so excited when I heard that we will have a class outing with a team building in Fontana Resort, Pampanga. There are so many pop up question in my mind like, what we’re going to do, what will happen during that time. Imagining everything and planning what will I’m going to wear and bring. Actually, 2 days before our outing, all of my things are ready. That’s what you called EXCITED. Our first day in Pampanga, we divide ourselves into 4 groups for activities. Our first activity is making our own cheering for our group. I enjoyed the time when my group mates and I practicing our cheering. Full of laughs, jokes, bonding and many more. Even though we’re not winning in that activity at least we enjoyed each company and we had fun. After that activity, we eat dinner sponsor by Jollibee. We all look like a survivor. Then we rest for minute and we proceed for another activity. Next is making a pyramid in the pool. This is unforgettable for me, because my all my group mates are cooperate. We measure how strong we are, and have trust to each other. For me, this is the best activity. That was the last activity for that night. Then, we had a party. Not totally party. We drink alcoholic beverages then play cards. Very enjoyed. We had a bonding to each other. I know more about my classmates. In the morning, we had another activity. How to survive and also the basic safety. That was the last activity we had. Well, for me I don’t regret that I choose this outing than the vessel pump. I super enjoyed the outing. The whole outing was covered by fun time and activities that tight us together. And also we learned a lot from the activities we had. We feel like we had a short vacation. It is a big help for us, because we can apply it in our daily life. It’s the history that we made. A momentous day of our life.

Totalitarian Leaders: Italy and Spain

Totalitarian Leaders: Italy and Spain Katie Jones The leader of parliamentary Benito Mussolini and Spains leader is Francisco  Franco. Italy has a rich history and Spain has an extraordinary artistic classic architecture. In World War 1 Italy has been allied with Germany and Spain enjoyed neutrality, when the depression started Italy was at crisis majority and Spain is starting to slide into a full-blown economic depression. The lifestyle Italy has is a consumer segmentation and Spains official language is Spanish,also called Castilian,and it is the first language of over 72% of the population. (eyeonSpain). Paolo Gentiloni is Italys prime minister and Spains prime minister is Mariano Rajoy. Italy in WW2 remained neutral (with the constant of Hitler), but it also declared war on France and Britain on June 10, 1940. Spain in WW2 was governed by a military dictatorship,but despite Francos own pro-Axis leanings and debt of gratitude to Mussolini and Hitler,the government was divided between Germanophiles and Anglophiles. When the war started,Juan Beigbeder Atienza,an Anglophile was the Minister of Foreign Affairs. Ital y and Spain share similar lifestyles, religious values and cultural heritages. In the 1920s and 1930s, a worldwide economic depression caused many people to lose faith in democracy and capitalism. Extreme ideals arose. Communists celebrated what they saw as the failure of capitalism. Benito was an italian WW1 veteran, he also led the fascists on a march on Rome,and King Emmanuel III, who had little faith in Italys parliamentary government. General Francisco is named head of the rebel Nationalist government in Spain. He also was a career soldier who rose through the ranks until the mid-1930s. When Italy gain popular support it seemed to be slipping into chaos. Spain had their food and cultural are also large factors affecting its popularity level. Rebuilding the economy in Italy. Mussolini jingoistic fascist party allied itself with the equally fascist regime of Adolf Hitler in Germany. Spain produces large crops of wheat, barley, vegetables, tomatoes, olives, sugar beets ,citrus fruit,grapes, and cork. It is Italys Benito Mussolini who founded the fascist ideology. Mussolini sought to recreate the Great Roman Empire by use of a totalitarian rule and feeding of the fear of communism. In 1939, Hitler and Mussolini signed the Pact of Steel forming an alliance which is known as the Axis powers during WWII. Benito Mussolinis self-confessed thirst for military glory battled his acute intelligence, psychological acumen, and political shrewdness for control over his military policies. (History. com). On July 18, 1936, the Spanish Civil War begins as a revolt by right-wing Spanish military officers in Spanish Morocco and spreads to mainland Spain. (History. com). In July,1936,Franco joined the military uprising that precipitated the Spanish Civil War. Francisco took command of the most powerful segment and led it back to Spain. Italys political geography has been conditioned by this rugged landscape. With few direct roads between them, and with passage from one point to another traditionall y difficult, Italys towns and cities have a history of self-sufficiency, independence, and mutual mistrust. Visitors today remark on how unlike the town is from the one next to it,one marked differences is the cuisine and dialect that is the difference between Italy and the town next to it. Franco, however, firmly maintained his position of power, even after the assassination of Carrero Blanco in 1973. Although close to the Axis powers and despite their pressure, Franco kept Spain a nonbelligerent in World War II. He dismissed (1942) his vigorously pro-Axis minister and principal collaborator, Ramà ³n Serrano Sà ºÃƒ ±er. After the war Franco maneuvered to establish favorable relations with the United States and its allies. He further reduced the power of the Falange and erected the facade of a liberalized regime. During the next 10 years Franco enhanced his military reputation in a variety of commands and became identified politically with the conservative nationalist position. In 1934 he was appointed chief of the general staff by the rightist government, and he suppressed the uprising of the miners in Asturias. When the Popular Front came to power (Feb. , 1936), he was made military governor of the Canary Islands, a significant demotion. The similarities lifestyles of Italy are a consumer segmentation section in the report breaks down the Italys consumers by specific age groups. Spains similarities-religion plays a very important role in their lives. Italy is a nation embracing all creeds and religious where the relationships between state and church is regulated. Spains religious values are Catholic Christianity is by far the largest religion in Spain. Depression in Italy is the crisis majority influenced political and economical aspects in Italy. Spain is sliding into a full-blown economic depression with unemployment approaching levels. Works Cited Francisco Franco. . Columbia Electronic Encyclopedia, 6th Edition. US: Columbia UP, 2016. 1. History Reference Center. Web. 22 Mar. 2017. Hettinger, Laura. France, Italy, and Spain: Culturally Similar Nations, Yet Drastically by Laura Hettinger. DigitalCommonsUConn. University of Connecticut Library, 1 May 2008. Web. 22 Mar. 2017. Italy. Britannica School, Encyclopà ¦dia Britannica, 6 Dec. 2016. school. eb. com/levels/high/article/Italy/106448#27009. toc. Accessed 22 Mar. 2017. Living in Spain. Living in Spain Resources. Eye on Spain, 2017. Web. 22 Mar. 2017. Shen, Catherine. Guided History. Guided History The Aftermath of WWI The Rise of Fascism in Germany and Italy Comments. Boston University, 29 Apr. 2013. Web. 22 Mar. 2017.

My Hospice Volunteer Experience Essay -- Contribution to My Community S

My first encounter with hospice was on the receiving end and I remember asking the hospice nurse that first day, â€Å"How can you do this every day?† I will never forget her answer, â€Å"Hospice is not about dying, it’s about affirming life, helping people live their last days to the fullest.† During the next several months, I began to understand how true her words were. Today, as a volunteer, those words echo in my mind each time I’m about to meet a new patient. I was so excited to get my first assignment; I had taken all the volunteer classes, listened to countless stories from other volunteers. I was trained and eager †¦until I received my assignment. Anna was a 92 years old lady with colon cancer given only a few days to live. Anna was bedridden and mute. Mute†¦none of the stories I had heard ever mentioned their patients being mute. A thousand questions came to mind along with a mild panic attack. How would I ever know what she needed? Would I know the right words? How would I give her support and companionship if she couldn’t tell me what she needed? Would I be enough? I was a nervous wreck! Getting ready to walk into Anna’s hospice room, my anxiety level was escalating. Saying a quick prayer, I asked God to help me find the right words to comfort Anna and her family. Upon knocking on her door, a young lady in her middle 20’s answered the door. Opening the door for me, she informed me Anna was her grandmother and she would like me just to sit with her and that she would return after work. And she left. No get to know you introduction here, very formal, matter of fact, serious kind of girl. No one was going to invade her space. Oh well, I thought, I’m here to help Anna, hopefully Julie will open up later. Turning my attenti... ...slightly. The disease seemed to loosen its grip on her body with each stroke. I was rejoicing when Anna’s head finally rested on her pillow, something that hadn’t happened since I had gotten there. By the time Julie returned her grandmother was ever so lightly snoring. The look of gratification and appreciation of Julie’s previously stern face melted my heart and again my eyes welled with tears. The fence Julie had built around her heart slowly disintegrated as she observed the bond I had developed with her â€Å"mom†. With a quivering voice, Julie revealed the stress and emotional turmoil of watching this devastating disease imprison the only mother she had ever known. Volunteering for hospice has been one of the most gratifying things I have done. Every patient is different and sometimes you’re just there to support the family, but every family is so appreciative.

Harnessing the Science of Persuasion

Persuasion works by appealing predictably to deeply rooted human needs. The rest of us can learn to secure consensus, cut deals, and win concessions—by artfully applying six scientific principles of winning friends and influencing people. Cialdini draws on decades of research in experimental, especially social psychology to distill â€Å"six fundamental principles of persuasion†. Some of these principles will seem simple and completely obvious at first sight, but looking deeper into them reveals how well they work and why, making the reader more likely to apply already-implicit knowledge.The first principle is that people are more likely to follow or agree with someone who they like because of some similarity with that person, or due to praise received. Second, people are more willing to cooperate with those who like them. This can be difficult to put into practice, but most of us have plenty of room to find more things we genuinely like about those we interact with. Th ird, experiments have confirmed our intuitive views that people tend to treat each other the same way they are treated. Therefore, doing someone a favor before seeking one can be both ethical and effective.Fourth, people are more likely to keep promises they make voluntarily and explicitly. So, get commitments in writing (and preferably publicly). Fifth, people do defer to experts, but do not assume that your expertise is fully known or appreciated. Finally, people want more of something that they believe is scarce, so exclusive information is more persuasive (and valuable) than widely available information. These principles are clearly illustrated by studies and cases, providing the reader with effective tools for strengthening leadership with better persuasion skills.

The Difference Between an Element Group and Period

The Difference Between an Element Group and Period Groups and periods are two ways of categorizing elements in the periodic table. Periods are horizontal rows (across) the periodic table, while groups are vertical columns (down) the table. Atomic number increases as you move down a group or across a period. Element Groups Elements in a group share a common number of valence electrons. For example, all of the elements in the alkaline earth group have a valence of two. Elements belonging to a group typically share several common properties. The groups in the periodic table go by a variety of different names: IUPAC Name Common Name Family Old IUPAC CAS notes Group 1 alkali metals lithium family IA IA excluding hydrogen Group 2 alkaline earth metals beryllium family IIA IIA Group 3 scandium family IIIA IIIB Group 4 titanium family IVA IVB Group 5 vanadium family VA VB Group 6 chromium family VIA VIB Group 7 manganese family VIIA VIIB Group 8 iron family VIII VIIIB Group 9 cobalt family VIII VIIIB Group 10 nickel family VIII VIIIB Group 11 coinage metals copper family IB IB Group 12 volatile metals zinc family IIB IIB Group 13 icoasagens boron family IIIB IIIA Group 14 tetrels, crystallogens carbon family IVB IVA tetrels from the Greek tetra for four Group 15 pentels, pnictogens nitrogen family VB VA pentels from the Greek penta for five Group 16 chalcogens oxygen family VIB VIA Group 17 halogens fluorine family VIIB VIIA Group 18 noble gases, aerogens helium family or neon family Group 0 VIIIA Another way to group elements is based on their shared properties (in some cases, these groupings do not correspond to the columns in the periodic table). Such groups include  alkali metals, alkaline earth metals, transition metals (including  rare earth elements or lanthanides and also actinides), basic metals, metalloids or semimetals, nonmetals, halogens, and noble gases. Within  this classification system, hydrogen is a nonmetal. The nonmetals, halogens, and noble gases are all types of nonmetallic elements. The metalloids have intermediate properties. All of the other elements are metallic. Element Periods Elements in a period share the highest unexcited electron energy level. There are more elements in some periods than others because the number of elements is determined by the number of electrons allowed in each energy sub-level. There are seven  periods for naturally occurring elements: Period 1: H, He (does not follow the octet rule)Period 2: Li, Be, B, C, N, O, F, Ne (involves s and p orbitals)Period 3: Na, Mg, Al, Si, P, S, Cl, Ar (all have at least 1 stable isotope)Period 4: K, Ca, Sc, Ti, V, Cr, Mn, Fe, Co, Ni, Cu, Zn, Ga, Ge, As, Se, Br, Kr (first period with d-block elements)Period 5: Rb, Sr, Y, Zr, Nb, Mo, Tc, Ru, Rh, Pd, Ag, Cd, In, Sn, Sn, Te, I, Xe (same number of elements as period 4, same general structure, and includes first exclusively radioactive element, Tc)Period 6: Cs, Ba, La, Ce, Pr, Nd, Pm, Sm, Eu, Gd, Tb, Dy, Ho, Er, Tm, Yb, Lu, Hf, Ta, W, Re, Os, Ir, Pt, Au, Hg, Tl, Pb, Bi, Po, At, Rn (first period with f-block elements)Period 7: Fr, Ra, Ac, Th, Pa, U, Np, Pu, Am, Cm, Bk, Cf, Es, Fm, Md, No, Lr, Rd, Db, Sg, Bh, Hs, Mt, Ds, Rg, Cn, Uut, Fl, Uup, Lv, Uus, Uuo (all elements are radioactive; contains heaviest natural elements)

Oxidation and Reduction Reaction Example Problem

Oxidation and Reduction Reaction Example Problem In an oxidation-reduction or redox reaction, it is often confusing to identify which molecule is oxidized in the reaction and which molecule is reduced. This example problem shows how to correctly identify which atoms undergo oxidation or reduction and their corresponding redox agents. Problem For the reaction:2 AgCl(s) H2(g) → 2 H(aq) 2 Ag(s) 2 Cl-Identify the atoms that undergo oxidation or reduction and list the oxidizing and reducing agents. Solution The first step is to assign oxidation states to each atom in the reaction. AgCl:Ag has a 1 oxidation stateCl has a -1 oxidation stateH2 has an oxidation state of zeroH has a 1 oxidation stateAg has an oxidation state of zero.Cl- has a -1 oxidation state. The next step is to check what happened to each element in the reaction. Ag went from 1 in AgCl(s) to 0 in Ag(s). The silver atom gained an electron.H went from 0 in H2(g) to 1 in H(aq). The hydrogen atom lost an electron.Cl kept its oxidation state constant at -1 throughout the reaction. Oxidation involves the loss of electrons and reduction involves the gain of electrons.Silver gained an electron. This means the silver was reduced. Its oxidation state was reduced by one. To identify the reduction agent, we must identify the source of the electron. The electron was supplied by either the chlorine atom or the hydrogen gas. Chlorines oxidation state was unchanged throughout the reaction and hydrogen lost an electron. The electron came from the H2 gas, making it the reduction agent. Hydrogen lost an electron. This means the hydrogen gas was oxidized. Its oxidation state was increased by one.The oxidation agent is found by finding where the electron went in the reaction. Weve already seen how hydrogen gave an electron to silver, so the oxidation agent is the silver chloride. Answer For this reaction, hydrogen gas was oxidized with the oxidizing agent being silver chloride. Silver was reduced with the reducing agent being H2 gas.

The Significance of Red Envelopes in Chinese Culture

The Significance of Red Envelopes in Chinese Culture A red envelope (ç ´â€¦Ã¥Å'…, hà ³ngbÄ o) is simply a long, narrow, red envelope. Traditional red envelopes are often decorated with gold Chinese characters, such as happiness and wealth. Variations include red envelopes with cartoon characters depicted and red envelopes from stores and companies that contain coupons and gift certificates inside. How Red Envelopes Are Used During Chinese New Year, money is put inside red envelopes which are then handed out to younger generations by their parents, grandparents, relatives, and even close neighbors and friends. At some companies, workers may also receive a year-end cash bonus tucked inside a red envelope. Red envelopes are also popular gifts for birthdays and weddings. Some four-character expressions appropriate for a wedding red envelope are Ã¥ ¤ ©Ã¤ ½Å"ä ¹â€¹Ã¥ Ë† (tiÄ nzuà ² zhÄ «hà ©,  a marriage  made in heaven) or ç™ ¾Ã¥ ¹ ´Ã¥ ¥ ½Ã¥ Ë† (bÇŽinin hÇŽo hà ©,  a happy  union for 100 years). Unlike a Western greeting card, red envelopes given at Chinese New Year are typically left unsigned. For birthdays or weddings, a short message, typically a four-character expression, and signature are optional. The Color   Red symbolizes luck and good fortune in Chinese culture. That is why red envelopes are used during Chinese New Year and other celebratory events. Other envelope colors are used for other types of occasions. For example, white envelopes are used for funerals. How to Give and Receive Giving and receiving red envelopes, gifts, and even business cards is a solemn act. Therefore, red envelopes, gifts, and name cards are always presented with both hands and also received with both hands. The recipient of a red envelope at Chinese New Year or on his or her birthday should not open it in front of the giver. At Chinese weddings, the procedure is different. At a Chinese wedding, there is a table at the entrance of the wedding reception where guests give their red envelopes to attendants and sign their names on a large scroll. The attendants will immediately open the envelope, count the money inside, and record it on a register next to the guests’ names. A record is kept of how much each guest gives to the newlyweds. This is done for several reasons. One reason is bookkeeping. A record ensures the newlyweds know how much each guest gave and can verify the amount of money they receive at the end of the wedding from the attendants is the same as what the guests brought. Another reason is that when unmarried guests eventually get married, the bride and groom are typically obliged to give the guest more money than what the newlyweds received at their wedding. The Amount Deciding how much money to put into a red envelope depends on the situation. For red envelopes given to children for Chinese New Year, the amount depends on age and the giver’s relationship to the child.   For younger children, the equivalent of about $7 is fine. More money is given to older children and teenagers. The amount is usually enough for the child to buy a gift, like a T-shirt or DVD. Parents may give the child a more substantial amount since material gifts are usually not given during the holidays. For employees at work, the year-end bonus is typically the equivalent of one month’s wage though the amount can vary from enough money to buy a small gift to more than one month’s wage. If you go to a wedding, the money in the red envelope should be equivalent to a nice gift that would be given at a Western wedding. Or, it should be enough money to cover the guest’s expense at the wedding. For example, if the wedding dinner costs the newlyweds US$35 per person, then the money in the envelope should be at least US$35. In Taiwan, typical amounts of money are NT$1,200, NT$1,600, NT$2,200, NT$2,600, NT$3,200, and NT$3,600. As with the Chinese New Year, the amount of money is relative to your relationship to the recipient  -   the closer your relationship is to the bride and groom, the more money is expected. For instance, immediate family like parents and siblings give more money than casual friends. It is not uncommon for business partners to be invited to weddings, and business partners often put more money in the envelope to strengthen the business relationship. Less money is given for birthdays than other holidays because it is viewed as the least important of the three occasions. Nowadays, people often just bring gifts for birthdays. What Not to Gift For all occasions, certain amounts of money are to be avoided. Anything with a four is best avoided because å›› (sà ¬, four) sounds similar to æ ­ » (sÇ , death). Even numbers, except four, are better than odd  -   as good things are believed to come in pairs. For example, gifting $20 is better than $21. Eight is a particularly auspicious number. The money inside a red envelope should always be new and crisp. Folding the money or giving dirty or wrinkled bills is in bad taste. Coins and checks are avoided, the former because change is not worth much and the latter because checks are not widely used in Asia.

Radioactive Waste Management Essay Example | Topics and Well Written Essays - 1250 words

Radioactive Waste Management - Essay Example Hospitals and labs doing research work generate low-levels of radioactive waste. Also the nuclear fuel cycle generates it, however at this level the radioactivity lasts a short time and not dangerous to dispose of. The intermediate-level of waste should be disposed carefully as it contains higher amounts of radioactivity. The high-level waste may be the used fuel itself, or the waste generated from reprocessing the fuel. They contain long-lived radioactivity and also generates a high amount of heat. (AUA, 2007) Radioactive materials are themselves a threat, and shielding is required for their management. Their waste is even more a threat since it can affect millions of people throughout the area that has been exposed to, hence proper management is required. Since most of the radioactive waste can be reused for nuclear plants, its high cost and utility makes it important to manage it properly. Also management from the point of view of keeping radioactive materials secure is also important since in the wrong hands, radioactive materials can be used to spread terrorism in the world. (IAEA, 1995) Radioactive waste is hazardous for the natural environment in high quantities. Once the radioactivity escapes into the environment, humans and other species are exposed to ionizing radiation. Since humans are among the most radiation sensitive organisms, the effect can be as bad as or even worse than that happed to the people of Hiroshima and Nagasaki. The natural resources would be destroyed over extended periods of time. Chemical pollution and adverse affect on the natural habitats of other species can de disastrous for our future generations. (IAEA, 1995) Political Impacts Keeping radioactive waste can be a threat to the security of a nation and even a threat to the world. Since terrorism is a very strong force in this world today, keeping radioactive waste provides an opportunity to these fanatics to take control of the waste and use them for their terrorist activities. Physical The radioactive waste requires special landfills with lead containers kept deep inside the earth. The land then becomes unusable due to threat of radioactive contamination. When an area becomes contaminated, it then becomes quarantined and involves a massive cleanup campaign. If the radioactive waste is short lived then usually the site becomes usable after the radioactive waste decays. However in the case of long-lived waste, suitable sites are cleared and dug up to facilitate the waste in deep final repositories. (IAEA, 1995) Economic The management of radioactive waste is often extremely expensive. According to an Israeli estimate, it costs $30,000 per ton to treat and properly dispose low-radioactive nuclear waste (Kloosterman, 2007). This cost is extremely high for even a developed country. According to Nuclear Decommissioning Authority (NDA), UK's nuclear waste clean-up program could cost more than 70bn (BBC, 2006). Responses Individuals Everyone at a personal level realizes the threat that radioactive waste poses for their country and to themselves. At a personal level, everyone should try to contain and limit the use of radioactive material in

Respiratory System Assignment Example | Topics and Well Written Essays - 1500 words

Respiratory System - Assignment Example The coarse hair, mucus and cilia in the respiratory tract clean, warms and moistens the air. Hair is in the nostril region while mucus and cilia are found in the rest of the nasal cavity. Hair and cilia in the nose are used in screening air while in trachea cilia moves upward and carry the food particles in the pharynx. The heat given by the blood vessels warms the air while the wet surfaces moisten the air. As air moves out during exhalation, it cools and dries up. During cooling, moisture is deposited on lining of the nose and the trachea (Michael & Albert 2001, p.10-13).NoseNose opens at the nostrils which lead to nasal cavities. Nasal cavities contain ciliated cells that act as the odour receptors. The cells contain nerves that lead to the brain. Nasal cavities communicate with cranial sinuses in the skull. Any inflammation of the duct stimulates accumulation of fluid. The hollow spaces in the nose enhance filtering, warming and moistening the air (Michael & Albert 2001, p.10-13) .PharynxPharynx is funnel-shaped and links oral and nasal cavities to larynx. Tonsils in the pharynx contain lymphocytes that protect against inhaled foreign antigens.Alveoli are contained in the lungs, and each sac is surrounded by the blood capillaries. The walls of alveoli contain the squamous epithelium or the flattened cells that enhance the exchange of gases. The surfactant in the alveoli reduces the surface tension and prevents lungs from closing. During inhalation, the air moving in and out, tidal volume, is small.... The heat given by the blood vessels warms the air while the wet surfaces moisten the air. As air moves out during exhalation, it cools and dries up. During cooling, moisture is deposited on lining of the nose and the trachea (Michael & Albert 2001, p.10-13). Nose Nose opens at the nostrils which lead to nasal cavities. Nasal cavities contain ciliated cells that act as the odour receptors. The cells contain nerves that lead to the brain. Nasal cavities communicate with cranial sinuses in the skull. Any inflammation of the duct stimulates accumulation of fluid. The hollow spaces in the nose enhance filtering, warming and moistening the air (Michael & Albert 2001, p.10-13). Pharynx Pharynx is funnel-shaped and links oral and nasal cavities to larynx. Tonsils in the pharynx contain lymphocytes that protect against inhaled foreign antigens. Larynx Larynx acts as air passage between the pharynx and trachea. Larynx moves up against epiglottis when swallowing food; the flap tissue prevents f ood from entering into the larynx. Alveoli Alveoli are contained in the lungs, and each sac is surrounded by the blood capillaries. The walls of alveoli contain the squamous epithelium or the flattened cells that enhance the exchange of gases. The surfactant in the alveoli reduces the surface tension and prevents lungs from closing. During inhalation, the air moving in and out, tidal volume, is small. The vital capacity can be increased through expansion of the chest and lungs. During inspiration, external intercostal muscles and the lungs will contract. Diaphragm is dome shaped, and it will lower and contract during inhalation. The volume of the thoracic cavity increases, lungs expand, and the pressure in the alveoli decreases. This allows air to floe naturally flows outside the

Human Resources Management Research Paper Example | Topics and Well Written Essays - 500 words - 1

Human Resources Management - Research Paper Example The job knowledge tests are based on multiple-choice questions (MCQs) that may either be administered via a computer or paper and pencil. Personality tests tend to assess the candidate’s personality characteristics that relate to the job. Such factors include extraversion, openness, conscientiousness, conflict avoidance and resolution skills, and agreeableness. These tests may be based on MCQs or True/False questions and are also administered via a computer or paper and pencil. Situational judgment tests provide the candidates with situations in which they are required to tell how they would perform. These situations are usually the ones the candidates would be encountering at work. These tests may either be administered in written form or may be videotaped. These tests tend to evaluate the informed decision making skills of the candidates in tough circumstances and with very little time to make the decision. Interview is amongst the most widely employed methods of selection. Most interviews are unstructured which means that there are no definite questions and these interviews are without any agreed-upon standards of evaluation of the candidate’s performance. These interviews may be conducted face-to-face, over the phone, or in a group. Structured interviews, on the other hand, evaluate the candidate’s skills with the help of a definite set of questions previously set by the interviewer. Like the unstructured interviews, the structured interviews are also conducted either face-to-face, over the phone, or in a group. Interviewing is a technical process and requires very fine skills on the part of the interviewer for the skills of the candidate to be appropriately judged. There are certain strategies and precautions that can help an interviewer make the interview effective. Some organizations take the services of an employment agency to conduct the

Ibsen, An Enemy of the People analytical Assignment

Ibsen, An Enemy of the People analytical - Assignment Example in the playas the author portrays the negative side of small town politics and warns against political leaders who are solely rooted, having only a myopic visions for example Mayor Peter stockmann,when Dr Stockmann discovers the pollution in the Baths ,the Mayor instead doesnt want it publicized, he say that the report must not reach the people as he is threatened that they might questioned his work,( it was his idea to lay the pipes where they are) and may cost him for his improper leadership, an assertion that portrays his political role of bad governance. Bad leadership portrayed by Peter Stockmann made him disrupt Dr Stockmanns meeting and sway people not to give him a chance to read his report about the dangers of the Baths, the Mayor is interested in maintaining his position, while people like Hovstad are supportive as they want to have the report for their own selfish gain. Corruption which is an element of bad leadership is clearly outlined by the author in relation to Peter Stockmann political role in the play,as a political leader who is only interested in achieving his ambitions,Peter Stockmann ,want the medical officer of the Baths,Dr Stockmann to withdraw the report concerning the contamination of the public utility,what is obviously amounting to corrupt deeds.he forces him to write another report from further"investigation" that will resort the matter not as dangerous as imagined. Peter Stockmann, depicted an element of misuse of power when he refuses to implement,the report and the recommendations.Ibsen(1997) wrote that,Dr Stockmann is aware that Peter hates the idea of someone doing any service to the town except for himself ( p. 21) further more Catherine stockmann also doesnt want bad blood between the brothers and suggested that the Doctor should swallow his prides and agree that the Mayor was involved in the finding,she says" couldnt drop a hint that it was he who set you on the scent of this discovery"( Inbsen ,1977,p.21) this was to silence

Business research methods Essay Example | Topics and Well Written Essays - 1500 words

Business research methods - Essay Example In order to study this topic, the researcher would make use of primary as well as secondary data and analyse them using quantitative approach as well as qualitative approach. Statistical analysis of the data would help in understanding the relationship in a robust way and also allow illustrating the results in a visually comprehensive manner. Qualitative analysis of the data would help in gaining deep insights regarding employee behaviour that leads to the concerned level of organizational effectiveness. Aim of the Research The research work would be done with the aim of analyzing the impact of innovation on the level of organizational effectiveness in terms of organizational performance and efficiency of business strategies. Introduction Innovation has become the key to success and survival in the modern business world. During the late 1970s organizations faced a spacious business field with much lesser competition than the current business scenario. In the present business scenario , companies are operating in an intricate and complex external environment and a highly volatile market place (Vuuren, 2013). This paper aims at studying the level of organizational innovation and assessing the impact it casts on organizational effectiveness. To serve this purpose a global business firm has been chosen. The chosen company is Dell Computers. This company has a strong history of innovation and it is one of the leading companies in the field of technology. Research objectives In the current business platform, companies are required to make efforts to move beyond simple modification of their operating processes and take real innovative actions in terms of product features and service quality. Dell has a proven track record of making huge investment in its research and development department that enables the company to come up with ground breaking innovations. The company competes with the global leaders in the industry and ranks third after Hewlett-Packard Company (HP) and Lenovo. Dell makes constant innovations and utilizes modern technological knowhow in order to throw steep competition for its rivals. The company also updates itself with the changing preferences of its customer base. This fine tunes the new innovations of the company with demands of the market, which in turn increases organizational effectiveness. There are three research objectives of this study. The primary research objective is mentioned below, followed by the secondary and tertiary research objectives. To critically evaluate the theories of organizational innovation and study the manner in which organizational innovation might influence organizational effectiveness To investigate the company’s decision making in the context of their plans to expand their product range, other than computers, in the field of Information Technology To identify the strategies that might help Dell to beat the position of Hewlett Packard and become the leading supplier of personal computer s in the world market Research questions The central topic that is being explored in this paper is the relationship between organizational innovation and organizational effectiveness. To study this topic the researcher has framed three research questions. These have been mentioned below: What are the implications of current business strategies on Dell’s current level of research and deve

Asses the Claim that the Countries Using thr Euro Constitute an Essay

Asses the Claim that the Countries Using thr Euro Constitute an Optimal Currency Area - Essay Example This paper approves that Euro was considered as a stable currency before the late 2000s when economic crisis started to happen. The current sovereign crisis wherein many European countries are finding it relatively difficult to pay off their obligations on time therefore has created strong doubts over the sovereign debt crisis. Greece specially faced critical challenges in terms of paying off its debts and resultantly this has created strong pressure on Euro to decline against US Dollar in international market. This has also suggested that the Euro may not be an optimal currency region if it continues to perform in its current form. This suggests the absence of physical restrictions to travel and facilitate the free movement of the labor across the borders. It also requires the low cultural barriers as well as the institutional arrangements make it relatively easier for the labor to move freely. Labor mobility therefore is considered as a hedge against the adverse shocks when exchange rates are fixed or cannot be adjusted easily. It has been observed that the labor mobility within Euro area is relatively low as compared to the countries like US and Japan. This report makes a conclusion that Euro has to fulfill four important criteria before it can form into one of the cohesive and efficient single currency areas in the world. Apart from free capital mobility all other criteria suggest that the countries in the region may not be ready and hence countries comprising of the region where Euro is the single currency may not be constituted as an optimal currency area.... two models are based upon the concepts of stationary expectations as well as the International Risk Sharing.( Kenen, 1969) One of the key attribute of an optimal currency region therefore is based on the fact that it is often larger than a single country. The creation of Euro has been considered as an engineered attempt to provide a case study to test the theory of how to create an optimal currency region as individual countries in the region may not have been sufficient enough to form an optimal currency area. History of Euro Euro is the single currency in Eurozone comprising of the 17 of the 27 countries in the European Union area. Officially launched in late 1990s, over the period of time, Euro has become one of the most dominating currencies in the world. At the start of Euro as a currency, it was widely expected that the Euro will replace US Dollar as the most traded currency in the world. Backed up by the economic powers of the European economic powers in order to ensure that r egion is served by a single currency.( Richard; & Wyplosz, 2004.) Euro is officially administrated by the European Central Bank and the Eurosystem whereas the ECB has the sole responsibility to set the setting up the monetary policy for the region whereas the Eurosystem has the mandate of printing and minting currency notes as well as coins. Euro and Optimal Currency Area As discussed above, Euro was considered as a stable currency before the late 2000s when economic crisis started to happen. The current sovereign crisis wherein many European countries are finding it relatively difficult to pay off their obligations on time therefore has created strong doubts over the sovereign debt crisis. Greece specially faced critical challenges in terms of paying off its debts and resultantly this has

Ibsen, An Enemy of the People analytical Assignment

Ibsen, An Enemy of the People analytical - Assignment Example in the playas the author portrays the negative side of small town politics and warns against political leaders who are solely rooted, having only a myopic visions for example Mayor Peter stockmann,when Dr Stockmann discovers the pollution in the Baths ,the Mayor instead doesnt want it publicized, he say that the report must not reach the people as he is threatened that they might questioned his work,( it was his idea to lay the pipes where they are) and may cost him for his improper leadership, an assertion that portrays his political role of bad governance. Bad leadership portrayed by Peter Stockmann made him disrupt Dr Stockmanns meeting and sway people not to give him a chance to read his report about the dangers of the Baths, the Mayor is interested in maintaining his position, while people like Hovstad are supportive as they want to have the report for their own selfish gain. Corruption which is an element of bad leadership is clearly outlined by the author in relation to Peter Stockmann political role in the play,as a political leader who is only interested in achieving his ambitions,Peter Stockmann ,want the medical officer of the Baths,Dr Stockmann to withdraw the report concerning the contamination of the public utility,what is obviously amounting to corrupt deeds.he forces him to write another report from further"investigation" that will resort the matter not as dangerous as imagined. Peter Stockmann, depicted an element of misuse of power when he refuses to implement,the report and the recommendations.Ibsen(1997) wrote that,Dr Stockmann is aware that Peter hates the idea of someone doing any service to the town except for himself ( p. 21) further more Catherine stockmann also doesnt want bad blood between the brothers and suggested that the Doctor should swallow his prides and agree that the Mayor was involved in the finding,she says" couldnt drop a hint that it was he who set you on the scent of this discovery"( Inbsen ,1977,p.21) this was to silence

Asses the Claim that the Countries Using thr Euro Constitute an Essay

Asses the Claim that the Countries Using thr Euro Constitute an Optimal Currency Area - Essay Example This paper approves that Euro was considered as a stable currency before the late 2000s when economic crisis started to happen. The current sovereign crisis wherein many European countries are finding it relatively difficult to pay off their obligations on time therefore has created strong doubts over the sovereign debt crisis. Greece specially faced critical challenges in terms of paying off its debts and resultantly this has created strong pressure on Euro to decline against US Dollar in international market. This has also suggested that the Euro may not be an optimal currency region if it continues to perform in its current form. This suggests the absence of physical restrictions to travel and facilitate the free movement of the labor across the borders. It also requires the low cultural barriers as well as the institutional arrangements make it relatively easier for the labor to move freely. Labor mobility therefore is considered as a hedge against the adverse shocks when exchange rates are fixed or cannot be adjusted easily. It has been observed that the labor mobility within Euro area is relatively low as compared to the countries like US and Japan. This report makes a conclusion that Euro has to fulfill four important criteria before it can form into one of the cohesive and efficient single currency areas in the world. Apart from free capital mobility all other criteria suggest that the countries in the region may not be ready and hence countries comprising of the region where Euro is the single currency may not be constituted as an optimal currency area.... two models are based upon the concepts of stationary expectations as well as the International Risk Sharing.( Kenen, 1969) One of the key attribute of an optimal currency region therefore is based on the fact that it is often larger than a single country. The creation of Euro has been considered as an engineered attempt to provide a case study to test the theory of how to create an optimal currency region as individual countries in the region may not have been sufficient enough to form an optimal currency area. History of Euro Euro is the single currency in Eurozone comprising of the 17 of the 27 countries in the European Union area. Officially launched in late 1990s, over the period of time, Euro has become one of the most dominating currencies in the world. At the start of Euro as a currency, it was widely expected that the Euro will replace US Dollar as the most traded currency in the world. Backed up by the economic powers of the European economic powers in order to ensure that r egion is served by a single currency.( Richard; & Wyplosz, 2004.) Euro is officially administrated by the European Central Bank and the Eurosystem whereas the ECB has the sole responsibility to set the setting up the monetary policy for the region whereas the Eurosystem has the mandate of printing and minting currency notes as well as coins. Euro and Optimal Currency Area As discussed above, Euro was considered as a stable currency before the late 2000s when economic crisis started to happen. The current sovereign crisis wherein many European countries are finding it relatively difficult to pay off their obligations on time therefore has created strong doubts over the sovereign debt crisis. Greece specially faced critical challenges in terms of paying off its debts and resultantly this has

The Middle East, Byzantium, and East Asia Essay Example for Free

The Middle East, Byzantium, and East Asia Essay There were many similarities and differences between Byzantium and the Middle East and East Asia. Both regions were based on religions that were founded by prophets, but Byzantium and the Middle East had religions that were monotheistic, and East Asia did not. They also differed in the fact that the Middle East and Byzantium focused on academic development, and East Asia focused on military development, but were similar because both developed new ways to use projectile weapons. Both East Asia and the Middle East and Byzantium were similar in their use and development of projectile weapons. The Byzantine Empire developed a very powerful, projectile weapon called Greek fire. It was mainly used in naval warfare, and essentially could burn while floating on water for very extensive periods of time. This weapon was exclusive to the Byzantine people and has been lost with them. Gunpowder was also first developed in China. Gunpowder could be used to fuel the first guns, which while simple at the time, were deadly to the rest of the world. This idea spread through trade to the Islamic people, and later the rest of the world, transforming warfare for the rest of time. There were also differences in intellectual development between Byzantium and Mesopotamia and East Asia. For one, Byzantium was more academically advanced, while East Asia was more militarily advanced. The Byzantine Empire focused much attention on architecture. The people there build enormous, beautiful buildings. One of the most famous was the Hagia Sophia. Rome also had many writers who wrote great works of history and poems. East Asia on the other hand was more focused out military advancements. China created gun powder, which was a huge help in stopping nomadic invasions because of the distance cannons could blow. Also steel and iron weapons were made which were very strong. East Asia was also responsible for the creation of the printing press, which made it possible to produce text very quickly and in large amounts, helping communication immensely. There were similarities between the religions of Middle East, Byzantium, and East Asia. The religions in the Middle East, Byzantium, and East Asia, Islam, Orthodox Christianity, and Buddhism, respectively, were all religions that were started by prophets; Islam by Mohammed, Christianity by Jesus Christ, and Buddhism by Siddhartha Gautama. Islam spread very rapidly throughout the Middle East. Islam was the fastest spreading religion during this period. Similarly, Buddhism spread rapidly from its birthplace of India to East Asian countries such as China, Japan, and Korea. In the Middle East and Byzantium, the religions being practiced were strictly monotheistic. In East Asia, they were not. The dominant religion in the Middle East was Islam, a monotheistic faith revealed through the prophet Muhammad. In Byzantium, Christianity, another monotheistic religion, dominated the region. However, in East Asia, there was no monotheistic religion. Instead, the people in this area practiced Confucian traditions and Buddhist customs.

Effect of Formic Acid Supplementation on Brioler Chickens

Effect of Formic Acid Supplementation on Brioler Chickens Effect of Formic Acid supplementation on some biochemical parameters of broiler chickens Murad K. Al-Fadhli*, Nora Q. Abbas *, Mustafa J. Jalil* * Ministry of Science and Technology, Animal and Fish Research Center Abstract: The aim of this study was to evaluate the effect of adding different concentrations of the organic furmaric acid to the drinking water on some biochemical parameters of broiler chickens aged between 21 and 42 days. Organic formic acid was added to the drinking water in the following concentration (0.1%, 0.2%, and 0.3%) represented the treatment group (T1, T2 and T3) respectively. In the control group (T4), the drinking water was free of formic acids. Blood samples were collected at 21 and 42 days of age. At 21 days of age, data indicated that the first treatment group (T1) showed a significant increase (P†°Ã‚ ¤0.05) in serum total protein and albumin and significant decrease (P†°Ã‚ ¤0.05) in each of serum cholesterol, triglycerides and serum glucose. The second treatment group (T2) was also showed a significant increase (P†°Ã‚ ¤0.05) in serum total protein and albumin, in addition to serum cholesterol but it showed significant decrease (P†°Ã‚ ¤0.05) in both serum triglycerides and serum glucose. Whereas the third treatment group (T3) was showed a significant increase (P†°Ã‚ ¤0.05) in each of serum total protein, albumin, cholesterol, and serum triglycerides, but it was showed non-significant differences (P†°Ã‚ ¥0.05) in serum glucose concentration. The result of the blood samples that was collected at 42 days of age indicated a presence of a significant decrease (P†°Ã‚ ¤0.05) in serum total protein level, non-significant differences (P†°Ã‚ ¥0.05) in both of albumin and cholesterol level, but it was showed a significant increase (P†°Ã‚ ¤0.05) in both serum triglycerides and glucose levels in the first treatment group (T1). The second treatment group (T2) was showed a significant increase (P†°Ã‚ ¤0.05) in each of serum total protein, triglycerides and serum glucose levels, but it was showed non-significant differences (P†°Ã‚ ¥0.05) in serum albumin level and non-significant decrease (P†°Ã‚ ¥0.05) in seru m glucose levels. The result from the third treatment group (T3) indicated non-significant differences (P†°Ã‚ ¥0.05) in each of serum total protein, albumin, cholesterol levels, and non-significant decrease in serum glucose levels. Indicated results showing the importance of adding organic formic acid to the drinking water in the improvement of some physiological traits of broiler chickens. Key words: organic acids, formic acid, physiological traits, broiler chickens. Introduction: Broiler chicken meat is considered one of the most important sources of animal protein and the poultry production rate was 25% of the total global production of meat (1). Broiler chicken meat is characterized by their high nutritional value as it is rich in the essential elements in addition to its easy digestion (2). Poultry production has consistently in recent years to find the ways to improve the growth rates in order to obtain the highest conversion efficiency of food as well as reduction of the negative effects of the diseases that lead to heavy economic losses. One of the most important ways to control the negative effect of the diseases was the introduction of the antibiotics in the poultry production (3). However, use of these antibiotics on a large scale has led to the development of the bacterial resistance to antibiotics. In addition to that, use of antibiotics lead to cumulative harmful effect on poultry meat as it alters the bacterial environment and leading to weakenin g performance of poultry production (4). Therefore, the research tries to find an alternative to antibiotics to control the negative effect of the diseases and among these alternatives to antibiotics was the use of organic acids and the addition of probiotic to poultry feeds (5). Organic acids are weak acids that are commonly found in fruit juices and fermented foods and that are added to foods as preservative agents (6). Organic acids have been used for decades in feed preservation, for protecting feed from microbial and fungal destruction or to increase the preservation effect of fermented feed. Organic acids have increasingly and successfully been supplemented in feed in broiler production. The way of action of organic acids seems to be related to a reduction of pH in the upper intestinal tract, interfering with the growth of undesirable bacteria and modifying the intestinal flora (7). The aim of the present study was to evaluate the effect of adding different concentrations of t he organic formic acid to the drinking water on some physiological traits of broiler chickens. Materials and Methods: This study was conducted in the chicken field of the poultry section in the Center of Animal Resources and Fisheries Agricultural Research Directorate Ministry of Science and Technology, which included the field and laboratory study to examine the effect of adding formic acid in the drinking water on the productive performance of broiler chickens. 84 mixed sexes broiler chickens (Rose Type), one-day old, were used for the experiment. These broiler chickens were distributed randomly inside a closed room into four groups as the following: First group (Treatment 1): The Drinking water treated with 0.1 % formic acid. Second group (Treatment 2): The Drinking water treated with 0.2 % formic acid. Third group (Treatment 3): The Drinking water treated with 0.3 % formic acid. Fourth group (Control group): Free of formic acid. Each group was further sub-divided into three replicates of 7 birds per replicate. A photo period of 24 hours day was maintained since the start of the experiment and until the end of the sixth week by using electric lamps. The ingredient and the chemical composition of the diets presented in Table 1. They were analyzed using N.R.C (1994) procedure. Feed and water were provided ad libitum during the experiment. Table 1: The ingredient and the chemical composition of the diets Ingredients Percentage composition Yellow corn 43 wheat 12 Barley 9 Soybean meal 20 Animal protein concentrate 12 Oil 3 Limestone 0.7 Salt 0.3 Total 100% Calculated levels Crude protein (%) 21.14 ME (Kcal/kg) 3032 Protein-energy ratios 143 Lysine (%) 0.82 Methionine + Cystine (%) 0.73 Crude fiber (%) 2.16 Blood samples were collected at 21 and 42 days of age from the wing vein and centrifuged at 3000 rpm for 5 minutes by using Hettich centrifuge to separate the serum samples and the obtained sera were aspirated into sterile vials and kept in deep freezer (-20 °C) for the later analysis of the serum biochemical parameters that include the serum total protein, albumin, cholesterol, triglycerides and glucose and these analysis was estimated by using the Vegasys chemical analyzer device (AMS Co., Italy). Statistical analysis was performed with statistical program Statistacal Analysis System (SAS) (2001). Means were compared by the Duncans multiple range test at the level of 5% probability (1955). Results and Discussion: The results illustrated in Table (2) indicate the serum biochemical analysis of the broiler chickens at 21 days of age. These data showed a significant increase (P†°Ã‚ ¤0.05) in the concentration of serum total protein and albumin in the treatment groups (T1, T2 and T3) in compartment with the control group (T4). Serum cholesterol concentration was significantly increased (P†°Ã‚ ¤0.05) in the treatment groups (T2 and T3) while it was significantly decreased (P†°Ã‚ ¤0.05) in the treatment group (T1) in compartment with control group (T4). Serum triglycerides concentration showed a significant decrease (P†°Ã‚ ¤0.05) in the treatment groups (T1 and T2), while it was significantly increased (P†°Ã‚ ¤0.05) in the treatment group (T3) in compartment with control group (T4). Serum glucose concentration was also significantly decreased (P†°Ã‚ ¤0.05) in the treatment groups (T1 and T2), but it was non- significantly increased (P†°Ã‚ ¥0.05) in the treatment gr oup (T3) in compartment with control group (T4). Table (2): Serum biochemical analysis of the broiler chickens at 21 days of age. Treatments Total Protein g/dl Albumin Cholesterol triglycerides Glucose T1 (0.1%) 3.84 + 0.31 a 1.566 + 0.98 b 134 + c 2.34 111.66 + c 2.73 235.33 + b 3.52 T2 (0.2%) 3.86 + 0.31 a 1.813 + 0.01 a 154.33 + 6.64 b 114.66 + 9.20 c 293.33 + 7.05 b T3 (0.3%) 3.64 + 0.12 b 1.7933 + 0.06 a 169.33 + 7.68 a 140.33 + a 8.55 370.0 + 10.26 a T4 control 2.97 + 0.24 c 1.506 + 0.17 c 150 + 10.11 b 120 + b 5.53 361.66 + a 3.69 The data in Table (3) showed the serum biochemical analysis of the broiler chickens at 42 days of age. These results showed a significant decrease (P†°Ã‚ ¤0.05) in serum total protein concentration of the treatment group (T1) and significant increase (P†°Ã‚ ¤0.05) in the treatment group (T2) but there were non-significant differences (P†°Ã‚ ¥0.05) in the treatment group (T3) in compartment with the treatment group (T4). Serum albumin concentration showed non-significant differences (P†°Ã‚ ¥0.05) between the treatment groups (T1, T2, and T3) and control group (T4). There were also non-significant differences (P†°Ã‚ ¥0.05) in serum cholesterol concentration between the treatment group (T1 and T3) while it was significantly increased (P†°Ã‚ ¤0.05) in the treatment group (T2) in compartment with the control group (T4). Serum triglycerides concentration was significantly decreased (P†°Ã‚ ¤0.05) in the treatment group (T3), while it was significantly incr eased (P†°Ã‚ ¤0.05) in the treatment groups (T1 and T2) in compartment with the control group (T4). Serum glucose concentration showed a significant increase (P†°Ã‚ ¤0.05) in the treatment group (T1) and non-significant decrease (P†°Ã‚ ¥0.05) in the treatment groups (T2 and T3) in compartment with the control group (T4). Table (2): Serum biochemical analysis of the broiler chickens at 42 days of age. Treatments Total Protein g/dl Albumin Cholesterol triglycerides Glucose T1 (0.1%) 3.686 + 0.19 c 1.803 + 0.12 157.66 + 5.17 b 129.33 + 7.83 a 356.33 + a 4.35 T2 (0.2%) 3.883 + 0.13 a 1.793 + 0.72 170.66 + a 8.78 123.33 + 9.24 a 289.33 + c 4.17 T3 (0.3%) 3.840 + 0.10 b 1.836 + 0.04 157.66 + b 4.97 114.33 + 4.80 c 259.33 + 5.81 c T4 control 3.846 + 0.15 b 1.77 + 0.14 149.33 + 8.74 b 121.33 + b 7.03 3055.33 + 2.60 b In this experiment, the addition of formic acid to the diet resulted in reducing the mortality rate and this result was agreeing with previous results indicated a decrease in the proportion of the mortality rate when using a probiotics containing organic acids in the diets of broiler chickens (8). In this study, the addition of formic acid to the diet resulted in significant decrease in the total cholesterol. The results obtained from the present study are in agreement with the results obtained by (El-Kerawy 1996) (9). The significant reduction in serum cholesterol could be attributed to the probiotic secretion of organic acid that stimulate the probiotic bacteria Lactobacillus acidophilus to reduces the cholesterol in the blood by deconjugating bile salts in the intestine, thereby preventing them from acting as precursors in cholesterol synthesis (Abdulrahim et al., 1996) (10). In the present study, the addition of formic acid to diets was significantly decreased the serum triglycer ides concentration and this decline may be due to secretion of the inuline and the inulin in turn has an inhibitor effect on the triglycerides synthesis processes (11). This experiment was showed a significant age-related difference either in the levels of the serum total protein, albumin and serum glucose. These age-related changes have also been observed in broilers chickens reported by (Sribhen C. et al, 2003) (12). The effect of organic acid supplementation on protein metabolism may be related to improvement of intestinal amino-acids absorption in acidic conditions that consequently enhances protein synthesis (13). This study concluded that the use of organic formic acid had a role in the improvement of some physiological traits in broiler chickens. References:   Ã‚   F.O.A, Statistics and meat. 2000 Rafh M.T. Khuleel. Economical Evaluation of Broiler Ration Used in Ninawa Province. Mesopotamia Journal of Agriculture. 2005: 33 (1): 30-34. Mathivanan R. Andrographispaniculata as alternatives to Antibiotic Growth promoter on Broiler production and carcass characteristics. Intern J Poul Sci. 2006: 5 (12): 1144-1150. Paryod A, and Mahmoudi M. Effect of different levels of supplemental yeast (Saccharomyces cerevisiae) on performance blood constituents and carcass characteristics of broiler chicks. African J Agricul I Res. 2008: 3(12): 835-842. Deng R. Food and Food supplements with hypocholestrolmic effects. Recent patent on food nutrition and Agriculture. 2009: 1 :15-24. Là ¼ck, E. and M. Jager,. Antimicrobial food Omogbenigun, F.O., C.M. Nyachti and B.A. Solminski, additives: characteristics, uses, effects. Springer-Veriag, Berlin, Germany. 1997: 137: 144-239. Kirchgessner, M. and F.X. Roth. Formic acid as a feed additive in pig nutrition. Pig News Inf. 1982: 3: 259-264. N. R. Sallh and N. A. J. Al Hussary. Effect of probiotics supplementation on some biochemical parameters of broiler chickens. Iraqi journal of Veterinary Sciences. 2009: 23 (1): 239-249. EI-Kerawy DMA. Acidified feed for growing rabbits. Egypt J Rabbit Sci. 1996: 6: 143-156. Abdulrahim, S.M., Haddadin, M.S.Y., Hashlamoun, E.A.R., Robinson, R.K. The influence of Lactobacillus acidophilus and bacitracin on layer performance of chickens and cholesterol content of plasma and egg yolk. British Poultry Science. 1996: 37 (2): 341, 346. Trautwein EA, Rieckhoff D, And Erbersdobler HF. Dietary Inulin Lowers Plasma Cholesterol and Triacylglycerol and Alters Biliary Bile Acid Profile in Hamsters. J Nutr. 1998: 128: 1937-1943. Sribhen C, Choothesa A, Songserm T, and Sribhen K. Age-related differences in levels of blood chemistry parameters and cardiacmarker proteins in commercial broilers. Kasetsart J Nat Sci. 2003: 37: 321-326. SKINNER J.J., IZAT A.L., WALDROUP P.W.( 1991) : Research note :Formic acids enhance performance of broiler chickens. Poult. Sci. 1991: 70, 1444-1447.

Religion :: essays research papers

Religion "Religion" is a simple word that divides humanity in several groups. It is the claim of many influential Christian and Jewish theologians that the only genuine basis for morality is in religion(Nielsen 13). The morals and beliefs of children are greatly influenced by their home life. It is sad how children grow up, not able to research into their beliefs, but conform to the beliefs that have run in their families for generations. Not many children break away from the traditional religion in their family because it has been practiced and influenced for many years. If one should participate in breaking tradition, he could be challenged by the family to show reasoning behind the change(Kaplan 258). In doing this, society still will be diverse, but at least that is one more person trying to express an opinion. The Old Testament is an accurate and valid resource to use when trying to explain Christianity and faith. For example, it is amazing how one can justify his faith to a strong Catholic family whentrying to prove that salvation is a free gift and not a time card for "good works." There is much difference between the religion of Catholicism and non- denominational Christianity. Though both groups believe in one God, the same God, growing up in the midst of the bickering of the two groups can confuse a child and bring bitterness toward this God that Christians believe is all-loving. School is an area where temptations are thrown in people's faces each day. Many people are challenged each day in these situations; children may be challenged in their home or in school because of the issue of salvation and trying to maintain a strong-willed mind as a young Christian. Catholic children are taught their religion in CCD classes, and the result is the children learning to be good in order to go to heaven. Many of the the things they are taught come from the Old Testament. The Christian Bible includes the Old Testament unlike Judaism where their bible is the Old Testament. Children learn Christian virtues such as faith, obedience, piety, chastity, love, mercy, and humility(Garner 272). Catholic children are also taught that if they do sin, than they simply can go confess their sins to a priest and then they are forgiven. According to the Old Testament, salvation is free gift and forgiveness is given straight from God, not through some high standing official in the Church. Catholics are given a bad name, and their religion is considered to be hostile towards others and unethical at times(Hudnut 22).

The Pros and Cons of Ethnographic Reflexivity Essay -- Pro Con Essays

The Advantages and Limits of Ethnographic Reflexivity Awareness of writing choices generates an appreciation of the reflexivity of ethnographic research. Reflexivity involves the recognition that an account of reality does not simply mirror reality but rather creates or constitutes as real in the first place whatever it describes. Thus ‘the notion of reflexivity recognizes that texts do not simply and transparently report an independent order of reality. Rather, the texts themselves are implicated in the work of reality-construction (Emerson et. al., 1995:213). According to Robert M. Emerson and colleagues, reflexivity is a method in which the ethnographer is aware that his/her writing choices are shaped to acknowledge the ethnographers presence in the culture being studied. Thus, while writing and analyzing fieldnotes, the ethnographer-as-author grows increasingly aware of his role and responsibility in telling the story of the people being he/[she] studied; for in writing he/[she] re-presents their everyday world[1]. By taking the ethnographers presence in consideration, the ethnography becomes more than a mere piece of text. In the process of writing his/her analyzes of a culture, the ethnographer is constantly reminded that his work is to understand a realm of reality. In the following I will discuss the approach Dorinne K. Kondo and Renato Rosaldo use in writing their reflective ethnography. Dorinne K. Kondo in Dissolution and Reconstitution of Self: Implications for Anthropological Epistemology suggested that to understand the culture one studies the ethnographer should account his/her presence. In other words, the ethnographer should write about his/her experiences because it establishes the â€Å"I was there† author... ... argues that even though our mission is to understand the culture we our studying one cannot make final assumptions about a culture. One has to reflex on the fact that a culture is always changing and that our preparation of our discipline is not often the method one uses in fieldwork. As I reflect back to my own ethnographic research I found that even though I am Mexican-American and part of the Latino culture on campus my own community often challenged my interpretations. My interpretations were often critiqued by the male Latino culture, they felt that the meaning was much deeper and that I could not fully grasp the meaning because of my gender. Thus, I agree being reflective on ones ethnography can one fully add more meaning and understanding of a culture. [1] Emerson et. al. Writing Ethnographic Fieldnotes. Chicago: University of Chicago Press, 1995: 213.

“A Good Man Is Hard to Find” – Selfish Grandmother

Grandparents are the parents of one’s own parent. Grandparents spoil and care for you whenever your parents are not. In some situations, grandmothers are more involved with the grandchildren than any family member. In â€Å"A Good Man is Hard to Find†, the main characters is the Grandmother and her son, Bailey. The son’s family goes on a family vacation to Florida. The grandmother tags along after she insisted not to ride along. She didn’t want to be left alone at home and wanted to keep the kids company on the ride to Florida.Throughout the whole story, the family experienced certain events that the grandmother is to blame for the family’s fate and tragic ending. She told stories to the children about the old days and compared it to present day in the story. Also she insisted to make a couple stops and gestures that could have been avoided if she did not come on the trip. â€Å"A Good Man is Hard to Find† is an ironic title for this short st ory by Flannery O’Conner. The southern Gothic writer wrote about the things she observed in Georgia. Her stories were far from the normal because her ending fates of the characters were dramatically disastrous.Clearly stated, the grandmother is to blame for the family’s fate because of the unexpected effort to stop at the plantation house, the cat a board the car ride, and recognizing the Misfit and his fellows. Bailey and his family resided in Georgia. The road trip was expected to be a success, but made a tragic turn at the end. They left Atlanta with the grandmother, Bailey, his two children, June Star and John Wesley, and the mother of the children with the youngest child in her arms. The grandmother sat in the middle of the back seat with John Wesley and June Star on either side of her.Bailey and the children's mother and the baby sat in front. Their planned vacation to Florida had an additional unplanned member in the car. Pitty Sing, grandma’s cat, was th e uninvited member, who sat on the grandmother’s lap in the back seat. The grandchildren listened to the grandmother’s childhood stories of Tennessee as they focus on their comic books. Halfway to Florida they made their first stop at The Tower and decided to eat dinner. After dinner, Bailey and his family continued their journey to Florida. As they drove off, the grandmother continued telling her stories.She started one childhood story about a plantation that she spent most time at a young age. The kids got interested in her story because she spoke about the house having a secret panel where silver was hidden. The kids were excited and wanted to know more. The grandmother noticed a plantation with very similar features like the one she visited a lot. Her announcement of recognition made the kids beg. â€Å"The baby began to scream and John Wesley kicked the back of the seat so hard that his father could feel the blows in his kidney† (O’Conner, 1080).As s tated above, the screams of excitement and curiosity of the children and the convincing grandmother persuaded Bailey to turn around and go down the dirt road where the entrance of the house with the secret panel stood. The grandmother finally convinced her son to go up the dirt road because she kept describing the rush of joy to see the house with the secret panel was nearby. The grandmother’s insistence to stop at the plantation house by driving down a road off the highway is one supporting fact proving that slowly all the events caused by the grandmother will be the reason for the family’s fate.On the quiet road, everyone kept to themselves all the excited as they watched the trees pass by. Bailey asked, â€Å"how further more†, and the grandmother replied, â€Å"Not much further. † The grandmother thought to herself as she remembered that this plantation house they were driving to be actually in Tennessee and not in Georgia. Instantly, â€Å"the thoug ht was so embarrassing that she turned red in the face and her eyes dilated and her feet jumped up upsetting the valise in the corner. The instant valise moved the basket under it rose up Pitty Sing, the cat, sprang onto Bailey’s shoulder†¦Ã¢â‚¬  (O’Conner, 1081).After she realized this drive down the road was unnecessary and held it in because she knew Bailey and the children would be upset. Driving over a long hill, she rendered to what would actually be on the other side of the hill. Since the plantation house didn’t exist. When Pitty Sing jumped onto Bailey, he was so surprised and lost control of the car. The car with the whole family flipped twice then landed in the ditch off to the side of the road after the big hill. Again the grandmother is responsible for another event the family has experienced.The cat jumped on Bailey causing the car to crash. This could have been prevented if she would have left Pitty Sing at home like Bailey requested because he did not want the cat with them on the family vacation or if she could have stayed home since she did not want to go to Florida, but Tennessee instead. But then again, the grandmother seemed it was alright and nothing would be wrong with bringing the cat. Moments after the chaos of the accident had settled; Bailey spotted a car coming from the end of the road. The car approached the family and parked near the car and the family.Three individuals came out the car and looked into the ditch onto the family. The whole family was in pain and hurt from the car flipping. They screamed for help as the three walked down to them. The grandmother noticed that one of the individuals was someone she knows or saw before. She realized and spoke out loud that all three men were convicts that have escaped from prison and were driving down to Florida to hide out. The leader of the trio was the Misfit. He told the grandmother that the best thing she could have done was stay quiet.The two accomplice s of the Misfit took Bailey and his son, John Wesley, into the woods. Soon after the mother, the baby, and June Star were walked into the woods. Gunshots went off in the woods. â€Å"The Misfit's statements and actions take to a much more blatant extreme that which is hinted at by the grandmother's behavior†¦Ã¢â‚¬  (Owens). Leaving the grandmother alone and last to kill by Misfit since the other two men were in the forest. She kept reminding him how good of a man he was to stop and help them. She exclaimed to Misfit, â€Å"You’ve got good blood!I know you wouldn’t shoot a lady! I know you come from nice people! Pray! Jesus ought not to shoot a lady. I’ll give you all the money I’ve got! † (O’Conner, 1086). Misfit had enough of her yapping and shot her dead with three gunshots to the chest as she lay in the ditch. â€Å"In her final moment, the Grandmother reaches out and touches the Misfit, whispering ‘You're one of my own chil dren! ’. The Misfit's final commentary on the grandmother is that ‘she would of been a good woman . . . if it had been somebody there to shoot her every minute of her life’† (Overview: Wilson).The family’s fate ended with them being murdered by the Misfit and his companions. The grandmother could be perfectly blamed for this whole event because if she would have stayed home, left the cat behind, and not recognize the Misfit. The tragic and sad finale was the final situation that the grandmother will ever put the family into ever again. The â€Å"good man† the grandmother claimed the Misfit was and his two friends are murderers. Throughout the story the ironic title is connected to all three situations the grandmother placed the family in causing their ending fate of death. She is selfish and pushy; in fact, her desire to see a house from her childhood results in the family's death at the end of the story† (Overview: Wilson). Clearly stat ed, the grandmother is to blame for the family’s fate because of the unexpected effort to stop at the plantation house, the cat aboard the car ride, and recognizing the Misfit and his fellows. Persuasion was a key part that played by the grandmother throughout the short story of O’Conner. The moral of the story helps the reader realize that it is â€Å"hard to find a good man†. ? Works CitedO'Conner, Flannery. â€Å"A Good Man Is Hard To Find. † Literature and Ourselves. 6th ed. New York: Pearson, 2009. 1075-087. Print. â€Å"Overview: ‘A Good Man Is Hard to Find'. † Short Stories for Students. Ed. Kathleen Wilson. Vol. 2. Detroit: Gale, 1997. Literature Resources from Gale. Web. 24 Sep. 2012. Owens, Mitchell. â€Å"The Function of Signature in ‘A Good Is Hard to Find. ‘. † Studies in Short Fiction 33. 1 (Winter 1996): 101-106. Rpt. in Short Story Criticism. Ed. Janet Witalec. Vol. 61. Detroit: Gale, 2003. Literature Resour ces from Gale. Web. 24 Sep. 2012.

Cola Wars Continue: Coke and Pepsi in 2010 Essay

Read and Apply: Michael E. Porter (2008), â€Å"The Five Competitive Forces that Shape Strategy†, Harvard Business Review, (January 2008), pp. 2-17 Assignment Questions (AQ) (a) Why has the soft drink industry been so profitable for concentrate producers? Compare the economics of the concentrate business to the bottling business: why is the profitability so different? [50% points] The soft drink industry has been extremely profitable for Concentrate producers. When we study the 5 forces analysis, we come to a conclusion that almost all the forces have contributed significantly in this massive profit generating mechanism. Threat of new entrants is low and there are multiple high barriers to entry. Despite the low cost of establishing a concentrate production plant, the producers have to develop exclusive relations with bottling plants and support them in marketing research, advertising and setting up distribution channels which is difficult for new entrants and require huge capital infusion. Bargaining power of Buyers used to be negligible as concentrate producers used to make bottlers abide by fixed price contracts which made them operate on razor thin margins. After adoption of incidence pricing, the bottling plants renegotiated for different distribution channels and different product ranges as the bargaining power shifted and the prices were increased based on consumer price index and inflation. But this bargaining power was kept in check since concentrate producers did not allow a bottling plant to gain significant market influence and they regularly bought out bottling plants to maintain their control.(Exhibit 3b) Bargaining power of suppliers was minuscule since all products are basic commodities like sweetener, caffeine and color with multiple suppliers who do not hold much bargaining power with a large corporation. Threat of substitute product is suppose to be high since there are a variety of substitutes available which meet the end purpose of quenching the thirst and consumer being open to healthy or low calorie substitutes like tea, juice or energy drink. But the conventional concentrate producer has diversified its product portfolio to meet all demands and keep its consumer base loyal. Also strengthening distribution networks and creating advertisement campaign has led to consumer retention.(Exhibit 8) Competition is high since major brands competing are Coca cola and pepsi who compete at every level, from product range and bottling plants to retailer selection and advertisement. Both concentrate producers are have deep pockets to execute swift decisions and they have adopted similar strategies to gain market share and consolidate. They have a staggering market presence controlling nearly 3/4th of the market and they have surgically acquired or contained all other competitors.(Exhibit 2) By the 5 force analysis, it is visible that the immense market experience and availability of funds had led concentrate producers to use almost all the forces in their advantage to maintain high profitability. In contrast to the concentrate producer, the bottling plants operate on one-third of the profit margin percent, this can be explained by the contrasts in the economics using the 5 force analysis for bottling plants. Threat of new entrants was traditionally low since high capital requirement acts as as high barrier of entry but the threat from the concentrate producer entity emerging as a bottler is high ever since they have started vertical integrations by providing concentration at lower rates for better margins to self-owned entities. Bargaining power of buyers is high since bottling plants have no unique value proposition and they compete with identical competitors for a vastly segmented market. They conduct extensive negotiations with different channels on stock, pricing and space. They develop complex price strategies for maintaining exclusive contracts with nation wide restaurant chains. They have to bid for higher presence among mass merchandisers and retail stores. They also have to provide low-margin fountains and vending machines services to sustain market presence. Threat of substitute is low among bottling plants since they have invested a huge capital on set-up, operational efficiency and R&D. They have a established ground of operations which cannot be easily substituted and they enjoy massive support from concentrate producers in supplier contracts, marketing research and advertisements Bargaining power of suppliers is average where commodities like packaging material and sugar can be obtained easily while concentrate producers control prices due to high dependency on them. But due to the reciprocity nature of dependency, concentrate producers extend advertising support, marketing surveys and strategic integration to loyal bottling plants to focus on volume and carry a wider range of products. The variation of business economics where bottling plants face price constraints, negotiations with every supplier at an individual level, cut-throat competition, high operating costs and an increasing threat of being acquired by the concentrate producer hits the profitability of the bottlers and gives a huge edge to the concentrate producers. (b) How would you characterize the nature of the competition between Coke and Pepsi and how has it impacted the profits of the US carbonated soft drinks (CSD) industry as a whole? [20% points] Coca-cola had maintained high profitability acting as a monopoly since its inception since it did not face any competition. When Pepsi entered the market as a prominent player, it struggled to gather market traction but after the â€Å"Blind taste test† it became a real competitor. The nature of competition has been fierce ranging from better positioning at a single store, to going beyond international borders. Although both the companies have adopted similar strategies, the timing and focus has led to significant success and more significant failures. Some major initiatives by Coca-Cola were developing infrastructure in European countries and Asia which paid heavy returns. It was also a pioneer in introducing new flavors and brands(Exhibit 2) which sharply increased its market share and vertical integration by acquiring bottling plants for better margins(Exhibit 3a) which resulted in stellar financial performances. Pepsi on the other hand gained significant domestic US market when Coca-cola focussed internationally, it was first to get exclusive contracts with restaurant chains and introduce bigger family-size bottles. It also led diversification by transforming into a beverage and food giant by acquiring Frito-Lay, Gatorade and Lipton. Pepsi Bottling Group optimized its operations and maintains a higher % profit/sales over CCE till date(Exhibit 3b). Both companies have also made big mistakes like Coca-cola introducing â€Å"New Coke† and Pepsi giving first-movers advantage to Coke in international markets. Also engaging in a bitter price wars saw their balance sheets in red(Exhibit 5). But they have also worked excellently in rectifying their mistakes like Coke diversifying by acquiring Minute-Maid and Vitamin water drinks. Since over half of Pepsi’s sales were domestic and Coke already had a lead in the International market, Pepsi focussed on markets still up-for-grabs like China, India, Africa and Middle-east. It has since gained significant market share in emerging economies after learning its lesson. Recently, both the companies have undergone significant media bashing with environmental concerns of the PET bottle, health and obesity uproars and sugary content in CSDs, so they have realized the shift in market focus to non-CSDs and diet soft drinks(Exhibit 7). New strategies include more focus on these drinks and both companies are looking to leverage their existing market domination to gain a better market shares and higher profits since margins on these drinks are much higher than CSDs. (c) Compare and contrast the structure and profitability of the emerging non-CSD industry with the key aspects of the traditional CSD industry structure that you covered in part (a). Can Coke and Pepsi repeat their success they had with CSDs in the non-CSDs industry, or will a new competitive landscape & dynamic emerge? [30% points] In late 1990s the soft-drink industry showed signs of permanent shift as the demand for carbonated soft drinks began to fizzle out(Exhibit 7) due to the rising health concern with obesity, high sugar content and perceived risks of high-fructose corn syrup. Diet sodas had already caught a lot of attention and they were quickly replacing conventional sodas, Coke and Pepsi broadened their product range by offering more Diet and herbal drinks. Pepsi was more aggressive in this transformation by acquiring Gatorade and Lipton which outsold Coke products in these categories, Coke followed suit by acquiring EnergyBrands, its largest acquisition ever, but Pepsi maintained a commanding lead in non-carb segment. Both companies also launched bottled water which is the largest sector in non-CSD market by volume(Exhibit 9) The structure and profitability in an emerging non-CSD industry has dynamics very different from the conventional CSD industry which has been played out and matured. The stark contrasts that the structure of this industry lies in the fact that this market is very young and entry of new products changes its dynamics rapidly. The threat of new entrants in this market is very high as concentrate production does not require a lot of investment and innovative products attract a lot of clientele which have led to a stronger position among competitors like Nestle, Unilever and DPS. The bottling plants have strengthened their position in this sector as they have not led Coke and Pepsi influence this market completely. They have been reluctant in introducing non-CSD products as they have no brand loyalty and their existing infrastructure does not support new products. Setting up new infrastructure and pressure from concentrate producers to increase non-CSD turnovers require higher operation costs and lesser profit margins. Concentrate producers are building better relationships with independent bottlers to push non-CSD and alternate drinks since they have much higher margins than CSD(Exhibit 10), concentrate producers are willing to assist bottling plants and they started selling finished goods to bottlers. They have also leveraged the company owned bottling plants by purchasing at lower prices and even marketing directly to retail chains to gain higher profit margin and gain market penetration It is most likely that Coke and Pepsi will repeat their success with this new industry like they did in CSDs for the first and foremost reason that these companies are financially very strong and they have the ability to acquire or contain an emerging competitor. Also they have invested and will continue to invest in understanding the market, so they have established a market trend analysis and they are prepared to tackle upcoming threats by taking the appropriate action. That is the reason that Coke and Pepsi are directly competing with every new product launched in this category and gaining popularity like tea, water or energy drinks. Early diversification in products has strengthened their brand equity which they can leverage in gaining further control in the non-CSD market. Another reason that these companies are likely to succeed is because of vertically integrated network that they have established from manufacturing concentrate to marketing to retailers, they have exclusive contracts with bottling plants and they have spent decades perfecting the distribution network. They can introduce new products in this chain with much more ease and effect rather than new players developing an entire new network. Lastly, since the market in US is moving faster towards non-CSDs than the rest of the world, Coke and Pepsi have gained experience in tackling this change and then they can apply it to the international markets and be the driving force in influencing emerging economies due to their vast strategic global presence.

Media, ritual and contemporary public cultures Essay

Media, ritual and contemporary public cultures - Essay Example In this process, the media became an important tool for communication, sharing information and influencing people (Garnham, 2000). Therefore, in Europe and the western world, the media become dominant and important whilst religion and the role of the European church waned (Viault, 2013). This paper examines the concept religious rituals as it is presented in Durkheim’s analysis and how this gives an explanation to the social significance of contemporary media. In order to attain this end, the following objectives are explored: The paper will begin by evaluating and analysing what rituals are and why they exist. This will be done by assessing and evaluating the processes and views presented by Durkheim in his attempt to philosophise and conceptualise religion in the context of rituals. This will be expanded and extended to cover various aspects and processes of interaction and social significance in order to provide answers to the fundamental questions and concepts. The research will therefore proceed to compare rituals and the media and how the media plays a role in presenting different views and ideologies about people in the society. This will help to provide a background for juxtaposition and contemporary analysis of religion and rituals in order to provide important commonalities and discussions. Religion in Europe was mainly based on the Church with its core nucleus in Vatican (Viault, 2013). This had its root and origins steeped in the ancient elements of the Roman Empire and the Catholic Church. However, after the Protestant Reformation and the Age of Enlightenment, European citizens began to make demands for fairer and just methods of promoting justice, liberty and equality. This is mainly steeped in the French and American Revolutions that challenged the traditional system that was based on spirituality and religion (Brennan, 2010). Emile Durkheim emerged as a philosopher at the turn of the 20th Century and he sought to

Nursing capstone phase 1 Assignment Example | Topics and Well Written Essays - 750 words

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Human Resources Issues Essay Example | Topics and Well Written Essays - 1250 words

Human Resources Issues - Essay Example In fact, it is imperative that they will do so. From time to time, employees need to undertake corrective actions. These actions help them to take stock of their duties. It also helps their employers to understand that they can work under minimal conditions as well. In the contemporary world, most of the office work can be coordinated from home. Employees need time to be with their families and friends. What employers need to emphasize on is the quality of work and the delivery of services by employees. If all these factors are looked into, the employer-employee relationship will be greatly enhanced. Telecommuting is the next big thing in terms of the convenience it offers working from home.The kind of leadership shown in the case study is that of understanding. Here a leader does not stick to the status quo. He does not necessarily believe that he has supreme powers over employees. On the contrary, he understands them, knowing that they have to work together as an entity. This is th e kind of leadership that should exist in most offices all over the world. Employees must be given the space and chance to work at their own convenience. If all these factors are adhered to, obviously employees will provide their best services while employers will reap a lot from the fact that they can work from home and practice minimal supervision over them.Employers need to be patient and allow employees to take their own course of action. It helps them to feel less restricted and constantly looked upon.